Straming Tank

Jack Reacher reaches millions with Facebook Live Streaming

Streaming Tank’s Facebook integrated workflow makes it easier than ever to distribute to a huge number of locations, as shown by the recent Jack Reacher: Never Go Back, film premiere.

Streaming Tank’s MCR workflow makes it easier than ever to distribute to a huge number of locations, as shown by the recent Jack Reacher: Never Go Back film premiere.

We were onsite as usual in Leicester Square with our LiveU units and the Sassy Films production team. But the level of anticipation around this film release was particularly high!

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Paramount requested the broadcast be delivered to 70 Facebook pages, including Tom Cruise’s, which resulted in almost 1 million live views. We deployed a 3 man team in the MCR to manage and monitor our encoding systems and the Facebook Live streaming players themselves.

The stats for the event speak for themselves, and show yet again the phenomenal impact the release of Facebook Live has had in terms of extending audience reach for events targeted at engaged consumers.

Live views: 939, 301 
Live reactions: 52, 158 
Shares: 2,729 
Comments: 11,445 
Reach: 3,362,091 

 

Streaming Tank offer live streaming solutions for a range of social media destinations. Visit our Social Streaming page to find out more about our services and how they can help you meet your needs. 

Or talk to us directly about how live streaming can enhance your events and campaigns. Contact Streaming Tank on enquiries@streamingtank.com or on +4402033271738.

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