Get to grips with live streaming; Award winning video streaming specialist, Streaming Tank explains all
If you are new to the world of live video streaming, then there is a chance you won’t be able to tell the difference between your podcasting and your web TV. Help is at hand though, from one of the leading suppliers of all things live streaming, award winning video streaming specialists, Streaming Tank.
Because Streaming Tank basically offer every service you could wish to be associated with live video streaming, from video production to hosting, then putting together a glossary of industry terminology was quite easy – they simply went through their portfolio of services for me.
Below I have listed each service in turn, followed by a brief explanation of their meaning and the service provided by Streaming Tank.
Video Production
Video production is exactly what you think it is, the production of a video for many different reasons. Streaming Tank cover both corporate and consumer productions for any kind of video productions and are fortunate to be able to call on a team of highly experienced professionals with backgrounds as diverse as TV commercials, feature films and television. Tie this in with the latest equipment and Streaming Tanks extensive knowledge then you have a team that can produce videos for any sized budget.
Live Video Streaming
Live video streaming is the process of broadcasting an event live on the internet, to a global audience. This is a complex process and many companies try and fail, but fortunately Streaming Tank have an award winning team at hand to manage the whole process. They can work with a current team, or take charge of the entire process, from film crews, satellite connections right through to the world’s largest video streaming network.
Web TV
Web TV sites are websites that offer a choice to the user of being able to view multiple channels or videos at once. This can involve just having specially designed embedded layers being integrated into your site, or a whole new website design with additional security, pay per view features and full web TV solutions.
Micro TV
Streaming Tank’s micro TV platform has been specially designed to allow websites to embed video, which can be in the form of single of multiple videos, which enables the website owner to dynamically produce 24 hour channels and playlists directly into their websites.
Video Banners
Video banners work in just the same way as the advertising banners you see on directory, news and magazine websites, except they contain high quality video at almost any size to fit the site owner’s needs. This includes overlays, expanding banners as well as standard IAB sizes. Not only are they state of the art, but Streaming Tanks highly skilled creative teams ensure they will catch the eye too.
Video Email
Video email works in a similar way to video banners, being embedded into the emails you send, except that in this case it is utilising one of the most cost effective and powerful ways of reaching your potential customers. Not only will you benefit from the latest powerful email and video delivery technology, but this will all be done over a secure and reliable infrastructure with full tracking and reporting options.
Site Hosting
The site hosting provided by Streaming Tank is not the type of hosting you get with a normal website. Because video can generate much larger traffic than you would associate with a standard site, Streaming Tank have access to 20,000 servers based globally to ensure that not only is the load balanced correctly but you have the reassurance of a media driven site that has a guaranteed 100% uptime.
Pay Per View
Mentioned briefly before, pay per view is where a site owner holds a valuable copyright on video content and wishes to charge users to view that content. Streaming Tank’s high quality streaming services paired with their pragmatic security enables their clients to offer both video on demand and live streaming as a subscription based service or pay per view.
On Demand Video Streaming
Unlike live streaming, on demand video streaming is the delivery of pre-recorded content. The video can be taken in most major formats and then encoded into a single player or a full web TV solution.
Encoding
Streaming Tanks hardware encoding and transcoding services provide ideal solutions for all areas of stream encoding including high definition and bulk as well as ideal solutions for live and on-demand encoding, meaning that the finished product that appears on a users desktop is kept as true to the original as possible.
Hopefully the glossary above has gone some way to helping explain what each of the services means, and has also demonstrated that, when it comes to live video streaming, then there is only one company to choose - the award winning Streaming Tank.
