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For the lunch of James
Carringtons new album - Only for you, Champion Records run a full
video email promotional campaign driving users to not only a video
fed micro site but also to online purchase and music download sites.
This successful
campaign enabled
Champion records to |
not only promote the
single but also show off the highly
praised video.
This was a the first venture by
Champion to realise an single to a fan base first using this method.
Part of the campaign can be seen
from this demo site -
click
here |
